How Discover Is Personalized

Discover uses your NPI, specialty, and practice patterns to surface content that matters to you. Here is what shapes your feed and how it evolves over time.



No two clinicians see the same Discover feed. Every article, guideline, and piece of content in your feed was selected because it connects to your specialty and practice. This is not a general medical news feed. It is a curated view built around you.

When you join Jiro, your NPI is used to pull your practice profile. That profile becomes the foundation for everything Discover surfaces. Over time, your activity in Jiro refines it further.


At A Glance

  • How Your Feed Is Shaped
  • Giving Feedback on Discover
  • Refresh Cadence & Updates to Your Feed
  • Filters To Help You Use Discover
  • Content Availability & Types

What Shapes Your Feed

Your Specialty and Practice Profile

Your NPI tells Jiro your specialty, your most common diagnoses, and the procedures you perform. Jiro uses this to identify the clinical topics most relevant to you.

Clinicians with broader practices will see more diverse content than those that are highly specialized.

Your Consult Activity

The clinical questions you ask in Consult can also inform your Discover feed. Topics you explore in Consult signal active areas of interest in your practice, which Discover can use to surface more targeted content.

Your Feedback and Engagement

Your activity inside Discover directly influences what you see next. Any of these signals you send helps the feed improve:

  • Thumbs up on an article signals you found it relevant. More content like it will be prioritized.
  • Thumbs down signals it missed the mark. Jiro will de-prioritize similar content.
  • Bookmarking an article saves it and signals strong interest in that topic area.
  • Marking an article as read helps track what you have already seen and informs filter options.

Feedback is incorporated into your profile summary and used in the next update cycle.

Your Diagnoses and Procedures

De-identified, aggregated claims data associated with your NPI gives Jiro a picture of your practice. Discover uses this to surface content at the intersection of what is current and relevant to your patient population.

Jiro does not use individually identifiable patient data. All claims data used for personalization is de-identified and aggregated.


How Your Feed Updates Over Time

When you first join Jiro, your initial feed is generated from your practice profile. After that, Jiro refreshes it on a weekly basis. Each update brings in new content matched to your current profile. As your feedback accumulates, each cycle produces recommendations that more closely reflect what matters to you.

A typical update delivers approximately 6 to 10 pieces of content. If your specialty is very focused, the number of new articles per topic may be smaller in a given week.


What You Can Control

You can use the search bar to find specific topics or articles within your feed and filters help you navigate your content without changing your settings. Filters can also be selected on a session-by-session basis, they reset if you refresh or navigate out of Discover.

Current Filters Include:

  • Topics: Filter by clinical topic area. Defaults to all topics.
  • Content: Filter by content type, including Journal Articles, News Articles, Editorials, and Podcasts. Defaults to all content types.
  • Status: Filter by read or unread status. Defaults to all.
  • History: View content from specific time windows.

A Note on Content Availability

Discover currently focuses on peer-reviewed medical literature and guidelines. If your claims data is limited or not yet available for your NPI, your feed will be built from specialty-level information instead. This means your initial feed may feel broader than expected. It will become more targeted as your data and feedback accumulate.

Claims data can have a lag of 30 to 90 days, so very recent changes to your practice patterns may not be reflected immediately.

Use the feedback buttons on individual articles and allow a full update cycle to pass. Your feed should improve noticeably within one to two weeks.


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Version History & Approval

Updated: 04/8/2026

Reviewed by: [Name, Title]

Approved by: [Name, Title]

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